Recently, Orlando Toro from DDEC shared his expertise at the Club del Networking – Palm Beach, focusing on how digital marketing and alternative outreach methods can drive community engagement. Orlando provided valuable insights into how DDEC has used on-demand audio media, short-form video content, and multilingual workshops to effectively reach equitable communities.
Orlando highlighted the importance of tailoring outreach strategies to connect with diverse populations, especially in projects related to Mobility and Vision Zero. By using modern digital tools such as podcasts and YouTube Shorts, DDEC has been able to amplify its message and engage in meaningful conversations around transportation safety and access.
Reflecting on his experiences, Orlando emphasized how these outreach methods have been instrumental in ensuring that all voices are represented in DDEC’s initiatives. The success of these efforts has further supported the organization’s mission to create more equitable, inclusive, and safer transportation solutions.
Overall, Orlando’s talk showcased how thoughtful digital engagement can break barriers and enhance community participation, particularly in the context of mobility and road safety.
